Will ITunes ever be the same?
Thursday, October 15, 2009 by Unknown
I never really knew what DRM (Digital Rights Management)-music was until the past few weeks. Sure, I knew that the music I purchased on ITunes couldn’t be transferred from one IPod to another, without it costing money, but I didn’t know what the organization was. However, everything about ITunes and DRM changed this year.
Website: http://www.macworld.com/article/138000/2009/01/drm_faq.html
This website tells how ITunes has adopted DRM-free music, meaning that once somebody purchases a piece of music, they can hold all the rights to share it with others. EMI, Sony, BMG, Warner Music, and Universal are all major record labels that are allowing Apple to sell their records DRM-free. This is significant because it marks a changing attitude towards, and acceptance of, our culture’s new view of technology. Today, with all the file-sharing networks, music is a free market; consumers see downloading music as a cultural and creative activity. By not selling DRM-free music, consumers back lashed and went to alternative methods of gathering free media: file sharing networks. By selling DRM-free music, ITunes, along with other large media corporations, are showing that “stealing a handbag is not the same as downloading music for free.” However, because this realization took so long I am unsure if consumers will ever go back to using ITunes as they once did because they have accepted their file-sharing networks.
Website: http://www.macworld.com/article/138000/2009/01/drm_faq.html
This website tells how ITunes has adopted DRM-free music, meaning that once somebody purchases a piece of music, they can hold all the rights to share it with others. EMI, Sony, BMG, Warner Music, and Universal are all major record labels that are allowing Apple to sell their records DRM-free. This is significant because it marks a changing attitude towards, and acceptance of, our culture’s new view of technology. Today, with all the file-sharing networks, music is a free market; consumers see downloading music as a cultural and creative activity. By not selling DRM-free music, consumers back lashed and went to alternative methods of gathering free media: file sharing networks. By selling DRM-free music, ITunes, along with other large media corporations, are showing that “stealing a handbag is not the same as downloading music for free.” However, because this realization took so long I am unsure if consumers will ever go back to using ITunes as they once did because they have accepted their file-sharing networks.