Prosumers as a way to save our film industry?
Friday, October 16, 2009 by Robz
In relation to what Anna was talking about on Monday about Prosumers, I was thinking about the second meaning of the term Prosumer, the Professional Consumer and how the increased amount of cheaper, professional quality technology can potentially keep the New Zealand film industry afloat.
Due to New Zealand's small size and small economy, for a New Zealand made film to be considered a success it must make at least a million dollars at the box office in order to make a profit from the cost of its production. The NZ film fund has a limited amount of money to give to NZ film directors, but with cheaper, higher quality technology such as cameras and editing programmes, post-production in films can become alot cheaper and allow for more amateur New Zealand films to be made that have the aethetic feel of a Hollywood movie.
Due to New Zealand's small size and small economy, for a New Zealand made film to be considered a success it must make at least a million dollars at the box office in order to make a profit from the cost of its production. The NZ film fund has a limited amount of money to give to NZ film directors, but with cheaper, higher quality technology such as cameras and editing programmes, post-production in films can become alot cheaper and allow for more amateur New Zealand films to be made that have the aethetic feel of a Hollywood movie.