comparison of the traditional media and new media
Thursday, October 15, 2009 by semi
Era of traditional media can be referred to as the mass society. In the mass society, the role of media is delivering the same message to unspecified number of users. Through the Newspapers, magazines, radio and television to passes the massage to the public was the primary role of traditional media in society. Nowadays, the new media bring the big change to the role of traditional media.
1. Traditional media: The information comes from a small number of senders to users. Radio and television is the good example of it and highlight broadcasting.
New media: The information is delivered to small number of users from a minority of senders. New media is targeting a narrowcasting which is opposite from traditional media. Narrowcasting helps communication as well as the recipient part of the information processing device.
2. A new media have the popularity of interactive features, depending on personal communication and narrow broadcasting. For example, the media system allows senders to directly send a specific message to users and even allowing the exchange information between people.
3. New media require the users to send and receive messages at the same time which is the non-concurrency part of new media. In the past, users have to necessarily use television and radio at the same time to get information.
4. The content of information for traditional media is standardized whereas new media have the flexibility of content of information. Existing radio and television have the limited number of channels to present. On the other hand, the new media have an infinite number of channels to be able to deliver multiple information to broadcast specialized programs.
5. The access to traditional media programs that mass media provide is open and universal. This means it provided free to the public as a service and delivered publicly. However there are limited access channels in new media.
1. Traditional media: The information comes from a small number of senders to users. Radio and television is the good example of it and highlight broadcasting.
New media: The information is delivered to small number of users from a minority of senders. New media is targeting a narrowcasting which is opposite from traditional media. Narrowcasting helps communication as well as the recipient part of the information processing device.
2. A new media have the popularity of interactive features, depending on personal communication and narrow broadcasting. For example, the media system allows senders to directly send a specific message to users and even allowing the exchange information between people.
3. New media require the users to send and receive messages at the same time which is the non-concurrency part of new media. In the past, users have to necessarily use television and radio at the same time to get information.
4. The content of information for traditional media is standardized whereas new media have the flexibility of content of information. Existing radio and television have the limited number of channels to present. On the other hand, the new media have an infinite number of channels to be able to deliver multiple information to broadcast specialized programs.
5. The access to traditional media programs that mass media provide is open and universal. This means it provided free to the public as a service and delivered publicly. However there are limited access channels in new media.